Assessing the keyword difficulty (KD) involves examining how easy or challenging it is to rank for a particular keyword. Here’s how you can evaluate KD using LowFruits:
- Fruit Icons: The more fruit icons a keyword has, the easier it is likely to be to rank for. These icons help indicate the likelihood of success with a keyword based on its competitive landscape.
- Weak Websites and UGC: Keywords with weak websites or user-generated content (UGC) among the top 3 search results are often easier targets. Use LowFruits filters to identify these opportunities.
- Top-Ranking Page Weaknesses: Examine weaknesses in the top-ranking pages and assess if you can offer a better on-site experience. This might include better content, a more engaging user experience, or more comprehensive coverage of the topic.
- Search Volume Considerations: Even if a keyword has many fruit icons, it may still take longer to rank if it has a high search volume (over 1,000 searches per month). Higher volume keywords tend to be more competitive, requiring additional time and effort to achieve strong rankings.
By combining these insights, you can strategically select keywords that maximize your chances of ranking well while balancing your effort and resources.
