We recommend targeting keywords that have at least two weak spots within the top 10 search results. If there’s only one weak spot, the page might be ranking well due to factors like luck, private blog networks (PBNs), or a temporary boost from Google.
Generally, keywords with fewer fruit icons indicate a more competitive landscape, making it more challenging to rank in the top 10 search results.
It’s always a good idea to carefully analyze the specific pages that are currently ranking for a keyword to see if you can create a better on-site experience and improve your chances of ranking well for that keyword.
