The percentage inside a cluster represents the URL overlap between the main keyword (the title of the cluster) and the other keywords within the cluster. Here’s how to interpret and use this information:
- URL Overlap: A high percentage indicates that a significant portion of the top search results for the main keyword and secondary keywords share the same URLs. This suggests the keywords are closely related and could be targeted in the same article.
- Low Overlap Strategy: If the overlap percentage is low, consider writing separate articles for the keywords with low overlap. Linking these separate articles back to the main cluster article can help improve content organization, focus, and the overall structure and navigation of your website.
Understanding and strategically using this percentage helps ensure that your content efficiently targets multiple related keywords while maintaining clarity and relevance for your readers.
